Thanks to LinkedIn, I recently became the social media / marketing manager for Off The Wall Frozen Yogurt. In the last month, I have learned a great deal about the frozen yogurt industry. If you live or work in New York City, you may have noticed all the frozen yogurt shops popping up. At first glance, you would think they are all the same. However, as you take a closer look, you will see and taste that the actual product and service runs the gamut.
Some frozen yogurt has more of a tart taste, others are more on the sweeter side. Some are self serve, others serve the customer. Some spaces are tiny, and others spectacularly spacious. The two main factors for any business are the product and the service. At Off The Wall, you get both at a very high caliber.
To be honest, I’ve never really been a huge fan of yogurt. I recently started eating it for its health benefits. I would pass by frozen yogurt places all the time, not really noticing them. Of course now, I notice them everywhere.
While interviewing for Off The Wall, I tried the product and instantly became a fan. Even if I did not get the job, I would have returned as a customer. The product was incredibly delicious and the staff was extremely friendly and helpful. Off the Wall is much more then incredible frozen yogurt. It’s an awesome experience.
Off The Wall Frozen Yogurt is a self-serve, New York-based frozen yogurt chain founded in 2010. The company presently owns and operates a store in Cedarhurst, NY and three (soon to be four) stores in the borough of Manhattan. Off the Wall’s mission is to curate a playful customer experience from start to finish.
If you’re a frozen yogurt fan, and even if you’re not, you have to give Off The Wall a try. You’ll truly enjoy the frozen yogurt and the experience.
If you have already given it a try, let me know what you think. I’d love to hear from you.
Velez Communication 